Diamond Jewelry Sales Hit Record $82B in 2017 Boosted by Millennials and Gen Z

The Millennial and Gen Z generations combined accounted for two-thirds of global diamond jewelry sales in 2017, as diamond jewelry demand reached a new record high of US$82 billion, according to data published today by De Beers Group in its latest Diamond Insight Report.

“Millennials, those people currently aged 21 to 39, represent 29% of the world’s population and are the current largest group of diamond consumers. They accounted for almost 60% of diamond jewelry demand in the US in 2017 and nearly 80% in China. Gen Z, those

Source: IDEX online. Diamond Jewelry Sales Hit Record $82B in 2017 Boosted by Millennials and Gen Z