The NAJ makes two new appointments to its team


The National Association of Jewellers (NAJ) has appointed Paul Smith as its new membership manager and Matthew Hamilton as commercial manager.

In his new role Smith will help drive member journeys and continue to “refine” the benefits and services available to the membership.

Smith previously worked as the commercial manager for John Pass Jewellers, and with a passion for customer experience and new business development, he will help lead the membership team forward.

Meanwhile, Hamilton will oversee all partnership and commercial opportunities across digital and print channels and events. Hamilton brings a “wealth” of experience, having previously led sales for JewelAds and JewelCounter.

Smith said: “I am very excited to be joining the NAJ team, having spent a number of years in the UK jewellery industry and understanding first-hand the value the NAJ provides to its members.

“Having met Ben and the team, I am eager to contribute to the NAJ’s ongoing success and, importantly, support our members’ success. I look forward to meeting many of you at the great events throughout 2024, so please come and say hello.”

Hamilton added: “I am excited to join the NAJ to help spearhead its commercial operations. Having worked with many NAJ members over the years, I look forward to furthering the association’s commercial relationships with the trade.”

Ben Massey, chief executive of the NAJ, concluded: “We are delighted to welcome Paul and Matthew to the team. Given the breadth of their experiences, they will be vital assets in helping drive the association forward and help us support our members.”



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